SEO-optimized content is the type of content that is written in such a way that it wins the interest of search engines.
The content which is optimized for the search engine would be served to the relevant audience at the top of search results.
Webmasters from all across the globe are in constant efforts to create SEO-optimized content which can take their blogs to the top SERPs.
Being a good writer doesn’t mean that you can create optimized content for the search engine.
You need to first understand the requirements of the search engine to create an SEO-friendly blog post.
Here in this article, we are going to discuss the top seven tips that can help you in creating quality and optimized content for your blog.
Tips for Creating SEO-Friendly Content for a Blog Post!
There are plenty of things that you need to take into consideration before writing an SEO-optimized post.
Also, you need to follow plenty of tips and tricks to beat ranking algorithms of Google.
Here in this section, we have discussed the seven helpful tips that can help you create a ranking-worthy post.
1. Do Some Research & Find Out the Interest of Your Audience
A very common mistake that most newbie bloggers make is that they create content without knowing what their audience would be interested in.
To create content that wins the interest of the search engine, you need to win the interest of the audience coming to your blog.
You need to know who your target audience is and what kind of content they are interested in reading.
You must always create informative and engaging content on the topics with which your audience is most fascinated.
The purpose of your post should be very much clear, and this can only be done if you think and research before writing.
2. Set a Proper Structure for Your Post before Drafting
If your post has no structure, then it is simply going to piss off the reader and also would affect your ranking on SERP.
To create an SEO-friendly blog post, you need to make sure that you devise an appealing structure.
The structure should be clear enough that the reader knows what the content is about.
Your blog post should be distributed into three different parts, these would include the introduction passage, the content body in which the main idea of the post would be discussed, and lastly, the conclusion paragraph must be added.
Creating a structure beforehand would help you write content easily in all three sections.
3. Use as Many Headings and Subheadings in Your Post
You would usually see old blog posts using only big passages, well gone are the days when this kind of style contributed to satisfying the reader or the search engine.
Today if you create a blog post having only big passages in it, then it is simply going to sink into the search results.
To create an appealing blog post that satisfies both the search engine and the target audience, you have to make sure that you use headings.
Proper heading and subheading tags would help the reader understand the main idea of your content without reading it in detail.
You can also add keywords in the headings and subheading tags.
4. Always Use Only Relevant Keywords Having High Search Volume
Stuffing your blog post with unnecessary keywords is only going to ruin the quality of your content.
If you want to make your blog post interesting for the reader, then you have to focus less on keyword stuffing and more on the topic which intrigues the reader.
You can use a few keywords which are relevant to the topic you are writing on.
Know that Google only understands your niche and the topic you are writing about by analyzing the focused keyword you have used in the post.
It is best that you do some keyword research and finds the most relevant one that also has a high search volume.
5. Don’t Forget to Optimize the Length of Your Blog Post
An important point that you need to focus on is the length of your post, you have to make sure that you read the guidelines of the search engine regarding the word count length of a blog post before you write.
A blog post should have at least or more than 300 words and the length should be balanced according to the requirement of the topic.
You must know that Google is more interested in lengthy and informative articles, but the post should not be too much longer than it scares off a common reader.
The best word count is the one that satisfies the intent of the topic on which you are writing.
To keep track of the word count of your posts, you can use an online word counter tool for free.
With the help of the word counter tool, you can easily keep track of the number of words in your blog post.
You can also check the keyword density in your article with the help of the word counter tool as it is considered a good SEO practice if you have a balanced amount of keywords in your blog post.
6. Add Content Regularly, Use Ideas from Your Previous Posts
Google wants to know that your blog site is alive if it has to rank it on the top search results.
To show that you are active, you have created content on a regular basis.
Now it is hard to create new posts based on new ideas regularly, so we would advise you to find the topics you have published in the past which performed really well and engaged the maximum users.
Copying the same articles and republishing them would result in plagiarism which would be bad for the site’s search engine ranking.
This is why you should use an online paraphrasing tool to paraphrase the already-written content.
With an online paraphraser, you can easily rephrase already written content in a unique way without damaging the original idea.
This will also increase the authenticity of your content.
You can make your content unique with the help of a paraphrasing tool.
7. Make Sure Your Content Is Unique and Free of All Human Errors
The best content in the eyes of Google is the one that is 100% unique and written in simple language.
This kind of content is preferred by the search engine because it intrigues more readers.
Whenever you are writing a blog post, you have to make sure that you check it for plagiarism and all other human mistakes before publishing it on your site.
Today you can easily proofread your content with the help of an online grammar checker tool and remove all petty errors.
You can also use a plagiarism scanner to find and get rid of duplication before submitting it for index.
Bottom Line
Writing SEO-optimized content is very important for a webmaster who wants to see their site on top of SERPs.
The SEO tips we have mentioned in this post would help you a lot in building the authority of your blog with the help of good quality content.
Other than these tips, you can also use online tools like rephrasing, grammar & spell checker, word counter, etc. for your help!
